MakeThisVid generates 8-second video clips — 1080p with audio — from a text prompt or photo in under two minutes. Substack supports native video uploads and YouTube/Vimeo embeds. Use MakeThisVid to generate atmospheric, concept, or visual metaphor clips to enhance your Substack posts and grow subscriber engagement. Commercial use included.

AI Substack Video Maker: Generate Videos for Your Substack

Substack now supports native video in posts — which means your newsletter can be more than text and images. A well-placed 8-second clip at the top of a post creates an immediate visual impression that increases open-to-read rates and forward rates. MakeThisVid generates relevant clips from a text description in under two minutes. Describe the visual concept that matches your post's theme — and embed it directly in Substack's editor.

How to Use MakeThisVid

From prompt to downloadable MP4, ready to deploy.

  1. Pick a plan or credit pack

    Lite ($14.99/mo, 20 credits), Standard ($29.99/mo, 50 credits), Pro ($79.99/mo, 200 credits). One-time packs start at $9.99 for 5 credits — no subscription required.

  2. Generate a concept clip matching your post

    Describe the visual theme or concept. E.g. "Abstract map lines connecting cities, soft glow, calm and intellectual, data visualization aesthetic." Or: "Stack of books on a wooden desk, morning light, warm and focused, cinematic tilt."

  3. Generate at 720p or 1080p

    1 credit per 720p video, 2 credits per 1080p. Most renders complete in 45–90 seconds. Credits refund automatically on failure.

  4. Upload to Substack or embed via YouTube

    In the Substack editor, use the video block to upload your MP4 directly, or paste a YouTube/Vimeo URL to embed. Both options are supported.

  5. Publish and increase engagement

    Video-enhanced Substack posts drive higher open-to-read rates, more comments, and better subscriber retention. Commercial use included on every plan.

Who Uses MakeThisVid for This

Post header atmosphere video

Open a Substack essay or analysis with a short atmospheric clip that communicates the post's theme before the first sentence. Particularly effective for opinion, culture, and business writing.

Concept illustration for complex ideas

Generate a visual metaphor for an abstract concept — market dynamics, creative process, systems thinking — to make your writing more accessible and memorable.

Paid subscriber exclusive video content

Add video clips to paid-tier posts as a value differentiator. A consistently visual newsletter commands higher subscription rates and lower churn.

Frequently Asked Questions

Yes. Substack supports MP4 video uploads in the post editor via a video block. You can also embed YouTube and Vimeo videos. MakeThisVid outputs MP4 — compatible with both options.
Video in Substack emails displays as a thumbnail with a play button that links to the web version. Subscribers receive the visual cue in email and click through to watch inline on Substack.com.
Yes. Every plan and credit pack includes a commercial use license. You can use the video in a monetized paid-tier Substack post.
8 seconds, 720p or 1080p, 16:9 aspect ratio. Audio always included. Renders complete in 45–90 seconds.
From $0.40 per 720p on the Pro plan ($79.99/mo, 200 credits) to $0.75 on Lite ($14.99/mo, 20 credits). 1080p costs 2 credits. One-time packs start at $9.99 for 5 credits.
Yes. Generate video clips for your Substack landing page, social media promotion of new posts, and paid newsletter subscriber acquisition campaigns. Commercial use included.
No. Describe the concept, click Generate, download the MP4, upload to Substack. No editing required.

Generate your first Substack video

Describe the visual concept for your next post. 45 seconds to an MP4 ready to upload.

Try MakeThisVid